Dow Jones Elementized News Feed

Computer-Readable, Ultra-Low-Latency News for the Fastest, Most Reliable Decisions

In today's increasingly competitive and ever more automated trading environment, proprietary traders, quantitative analysts and risk managers are looking for every conceivable edge in information, technology and speed.

Dow Jones, the leader in real-time financial news, has created a faster and richer news data feed and archive for automated trading and analysis: the Dow Jones Elementized News Feed. This advanced solution delivers economic indicators, key energy data and corporate headlines in precisely tagged elements in an ultra-low-latency feed, all designed for direct integration into quantitative analysis models and computer trading programs. Buy- and sell-side market participants can deploy the Dow Jones Elementized News Feed for use in algorithmic trading, quantitative analysis and execution management.

Structured Information for the Fastest, Most Secure Decisions

The Dow Jones Elementized News Feed places discrete pieces of news - keywords, timestamps, symbols and other crucial data - into precisely tagged fields for easy parsing and direct embedding into trading programs and models, speeding decisions to mere milliseconds. This feed, which includes an archive of over three years of historical data, delivers:

+ Faster Decisions - Ultra-low-latency, for the quickest market actions.
+ Greater Reliability - Minimal human intervention; feed and archive data are delivered in a
consistent, well-structured format to maximize the dependability of all data points and
resulting output.
+ Enhanced Analysis - Elementized headlines are accompanied with a historical archive
to facilitate more complex models, more thorough back-testing and pre- and post-trade
analysis.

Market-Moving News in a Consistent Format

The Dow Jones Elementized News Feed includes the economic and corporate news most likely to influence markets and trading around the world.

Economic News Package

+ Economic Indicators (coverage expanded regularly)
More than 230 indicators critical to market direction and pricing
G7 (U.S., U.K., Japan, Germany, France, Italy, Canada)
Euro-zone
Australia and New Zealand
Switzerland, Sweden and Norway

+ Additional Content
Energy Data -Inventories from the Department of Energy (DOE) and the American
Petroleum Institute (API).
Treasury Auction Results (including open market operations)

Corporate News Package

+ Corporate Events (coverage expanded regularly)
U.S. and Canada - all publicly traded companies
Largest U.K. companies
Stoxx 600
Coverage includes:
– Earnings
– Earnings guidance
– Analysts ratings changes
– Mergers and Acquisitions
– Executive changes
– Restatements
– Stock splits
– Bankruptcies
– Agency ratings events

+ S&P Corporate Ratings Changes (coming Q1 2009)

Archive - For evaluation of historical market reactions, an archive (dating from January 2004*) of elementized news data for economic indicators, earnings and earnings guidance is included.

*Earnings and earnings guidance is included back to 2004 for S&P 500 companies. Full coverage for all events since October 2007.

When Speed and Reliability Count Most - You Can Count on Dow Jones

The Dow Jones Elementized News Feed lets you harness the respected intellectual capital that is the hallmark of Dow Jones. Clients who need an objective, real-time source of quality news and information for their quantitative models - and need it ahead of competitors - consistently choose Dow Jones, a trusted global leader that delivers the timeliest information you can use to trade with confidence.

The Next Step in Trading and Analysis

This innovative news feed revolutionizes how newsflow can be interpreted and acted upon for algorithmic trading, quantitative analysis and execution management. The Dow Jones Elementized News Feed gives hedge funds, banks and securities firms an enhanced news source for analyzing and identifying trading, investing and hedging opportunities - and acting on information in milliseconds.

For more information on the Dow Jones Elementized News Feed, please call us at 877-339-0352 or email algo@dowjones.com.

Fact Sheet

Fact Sheet A4